New Delhi, Aug 4 (IANS) Singer-actor Amit Tandon is set to anchor BIG Memsaab, a show which serves as a platform for ordinary women to showcase their extraordinary talent.

The show is aimed at housewives primarily in central India, and Amit is excited about being part of the show.

I believe there is much talent and desire to showcase talent in cities beyond the metros, but a platform was lacking. This show offers housewives an opportunity to create a new identity for themselves, which is great, Amit said in a statement.

He will kick off the mega finale of the show on channel BIG Magic Monday.

Amit's journey as a contestant on music reality show Indian Idol makes him relate to the ethos of the show, where people attempt to create an identity for themselves.

As a reality show participant, Amit has had a fair share of struggle to make it big, after which he also tried his luck at acting.