Islamabad, Aug. 8 (ANI): Pizza Hut in Pakistan has withdrawn its 'all-you-can-eat' Ramadan offer, leaving thousands of hungry Muslim families fuming with rage.
The reason cited by the chain for doing so is that it wants to reduce gluttony by limiting customers to a single regular pizza in its Ramadan Fiesta offer, reports the New York Daily News.
In previous years, during Ramadan, Pizza Huts would be packed for the evening meal of Iftar, where diners would break their fast with unlimited pizzas for as little as 11 dollars - a figure industry analysts said was unsustainable.
Pathetic and a misleading deal. It's only one regular pizza with bottomless Pepsi, not all you can eat, said a furious customer on Pizza Hut Pakistan's Facebook page.
The place was always packed in the evening. For a lot of people, it had become a Ramadan tradition, so this change is very sad, said Imran Khan, a student and regular customer at a branch in Karachi.
Marya Khan, of Pizza Hut Pakistan, said the offer was more in keeping with the spirit of the holy month of Ramadan.
The former 'all-you-can-eat' format served as an unrestrained invitation to gluttony and waste, colliding with the very spirit of Ramadan. For those who do not consider the Iftar deal as a means of just gorging after sunset, then the new Ramadan Fiesta offered by Pizza Hut is a well-balanced and valuable deal to enjoy the finest pizza at a value price, she said.
As an alternative, many people are now turning to Chinese buffets or burger joints, although pakoras remain the most popular way to break the Ramadan fast, according to a recent survey. (ANI)